Two short tools and a small game. Each runs in your browser, needs no signup and ends with a clear next step.
What you enter stays in your browser unless you choose to send it to us.
The tools
Each tool takes a few minutes and works from your own answers or figures.
Self-assessment
Is your site ready for AI search?
Answer 12 yes, partly or no questions about your site. Get a score out of 100 and a plan of the fixes that matter most.
Calculator
What could your organic traffic be worth?
Enter your own visits, conversion rates and customer value. See your enquiries today and what more visits or better conversion would add.
Game
Need a short break?
A short browser game about SEO in three levels. Jump the 404s and slow pages, collect links and schema, and see how high you climb.
Your data
The tools work in your browser. Nothing you enter reaches us unless you choose to send it.
Privacy informationBoth tools show your result on the page. You do not need an account or an email address to use them.
Your answers and figures are saved on your device so you can come back to them. If you allow analytics, it records that a tool was used and the scorecard's result band, never what you entered.
Each tool can pass your result to us with a note. Nothing reaches the team unless you choose to send it.
Before you start
Yes. The scorecard, the calculator and Rank Runner are free to use, with no signup. Ask for help only if you want it.
No. It is a self-assessment scored from your own answers. It does not crawl or test your site. Use it to decide what to check first, then confirm each answer with tools such as Google Search Console.
No. It is arithmetic on the figures you enter. It uses no benchmarks and does not predict what SEO or a website change will achieve. The example figures are there to replace with your own.
Send it to us from the tool with a note, or write to us from the contact page. We discuss your site with you and agree the scope before any work starts.
Tell us about your site and what you want it to do. We agree the scope before any work starts.
